Bianchi is one of the leading brands on the international market in the cycling sector and it boasts more then 125 years of history started in 1885.
A passion that leads Bianchi to be always present in the most important competition with excellent media visibility, contractingsuccessful partnerships with high-level international cycling teams. Bianchi is a proud sponsor of the professional road cycling teams Vacansoleil-DCM e Androni Giocattoli, equipped with the OLTRE model, the team Colombia Coldeportes with the Sempre model, and it is also owner of TX Active-Bianchi MTB team, that competes with the MTB Methanol 29SL and Methanol SL2.
"When we think of Bianchi, everyone correctly thinks about Bianchi's longevity and success to be a leader in bicycle racing, design and technology", Bianchi CEO Bob Ippolito says. What makes Bianchi special is the passion of all of the people who have been associated with the Italian firm through 125 years: success begins with great people indeed.
In 1885 Edoardo Bianchi started his activity with his first shop in Via Nirone – Milan and since then Bianchi has meant Italian Designed bicycles with very high quality standards and advanced technological content. Their unmistakable Celeste colour marked a step in the history of cycling. But Bianchi is not only bikes: Bianchi is a way of life, a way to move, a way of racing. That is why many VIP’s and fashion stylists chose Bianchi’s leading brand.
Fausto Coppi built his career riding a Bianchi bike, just like Felice Gimondi, Moreno Argentin, Gianni Bugno, Marco Pantani and all the champions that wrote a part of the Bianchi legend.
You say Bianchi and you think about the greatest champions of the past and of today, unforgettable faces and famous names who struggled and won on the roads around the world in the saddle of their "celeste" bikes.
Bianchi has ever since been engaged with professional cycling, because it felt that its bicycles should match technique and quality and also success in road competitions.
History confirmed we were right: today Bianchi history is a legend.